Using Skimle for market research and customer insights
Dibawakan oleh Olli Salo37 minutes

Using Skimle for market research and customer insights

A practical webinar for market research and customer insights experts, where co-founder Olli Salo shows hands on how analysing open ended responses and individual interviews works, and how to launch a Skimle Ask study.

Skimle is a full-service qualitative analysis platform enabling the analysis of various types of qualitative data (interview transcripts, audio and video files, documents, databases and so on) with its rigorous qualitative analysis engine supporting flexible inductive, deductive and research question driven analysis. In this video Olli shows how the system works.

What you'll learn:

  • What defensible and transparent analysis looks like in practice
  • How Skimle users analyse open ended text
  • How visualisations and mixed methods analyses work
  • How to work with metadata
  • Creating your own qual-at-scale AI-assisted interview or survey
  • Skimle's affordable and flexible pricing setup

Who this is for: People conducting market or customer insights research in agencies, in-house teams or as freelancers and needing a power tool for that.

Gali data Anda lebih dalam dengan Skimle

Skimle mengumpulkan, menganalisis, dan mengategorikan wawancara, jawaban survei, laporan, dan data kualitatif lainnya secara otomatis. Perangkat lunak analisis kualitatif modern kami memadukan alur kerja yang ketat dan transparan dengan kecepatan AI.

Unggah teks atau audio, hapus data sensitif dengan Skimle Anonymise, buat kategori dan subkategori secara otomatis, jelajahi data di seluruh dokumen, dan ekspor data agar sesuai dengan alur kerja Anda. Dibuat oleh profesional untuk profesional, dengan privasi penuh dan kepatuhan GDPR.

Uji coba gratis · tanpa kartu kredit · paket lengkap mulai €20 per bulan