Using Skimle for market research and customer insights
Presentert av Olli Salo37 minutes

Using Skimle for market research and customer insights

A practical webinar for market research and customer insights experts, where co-founder Olli Salo shows hands on how analysing open ended responses and individual interviews works, and how to launch a Skimle Ask study.

Skimle is a full-service qualitative analysis platform enabling the analysis of various types of qualitative data (interview transcripts, audio and video files, documents, databases and so on) with its rigorous qualitative analysis engine supporting flexible inductive, deductive and research question driven analysis. In this video Olli shows how the system works.

What you'll learn:

  • What defensible and transparent analysis looks like in practice
  • How Skimle users analyse open ended text
  • How visualisations and mixed methods analyses work
  • How to work with metadata
  • Creating your own qual-at-scale AI-assisted interview or survey
  • Skimle's affordable and flexible pricing setup

Who this is for: People conducting market or customer insights research in agencies, in-house teams or as freelancers and needing a power tool for that.

Gå dypere inn i dataene dine med Skimle

Skimle samler inn, analyserer og kategoriserer intervjuer, svar på spørreundersøkelser, rapporter og andre kvalitative data automatisk. Vår moderne programvare for kvalitativ analyse kombinerer en grundig og transparent arbeidsflyt med AI-ens fart.

Last opp tekst eller lyd, fjern sensitive opplysninger med Skimle Anonymise, lag kategorier og underkategorier automatisk, utforsk dataene på tvers av dokumenter og eksporter dem slik at de passer sømløst inn i arbeidsflyten din. Laget av fagfolk for fagfolk, med fullt personvern og samsvar med GDPR.

Gratis prøveperiode · ingen kredittkort nødvendig · fullverdige planer fra 20 € per måned